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Jaguar's rebranding rollout was controversial — and brilliant, some advertising veterans now say. Others aren't so sure.Some conservative personalities argued that the new aesthetic abandoned Jaguar's heritage and pushed into "woke" politics ...
There was something telling in the latest example of idiotic and woke corporate virtue signaling that came courtesy of ...
After their rebrand, which went viral for all the wrong reasons, Jaguar introduced the new 1000-horsepower Type 00 EV.
Jaguar's rebranding marks a radical identity shift for the carmaker. One ad expert called it "bonkers." Others said it was a ...
Jaguar sells cars but doesn't want to be an "auto brand" anymore. Instead, nonbinary aliens are here to sell you DEI.
Critics accused Jaguar of abandoning its legacy as a high-performance sports car manufacturer with the marketing campaign and ...
Jaguar has evolved from its days as a motorcycle sidecar company. Now a favorite of the royal family, it's latest rebrand has ...
JAGUAR’S boss has doubled down on the firm’s controversial rebrand after the unveiling of it’s new bright pink EV saw the car ...
In the wake of a controversial rebrand, the iconic British automobile company unveiled its latest model Monday night at Jungle Plaza in the Design District. The 102-year-old company, which took heat ...
Jaguar's boss called out critics of its latest video ad, saying their reaction was "vile hatred" and intolerance. The brand ...
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