In-house Agency Leaders Club surveyed about 50 UK brands.
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The deal could value Kantar’s TV ratings data business at $1.27bn, according to a report.
Rebrand will officially launch in March 2025 as agency celebrates 30th anniversary.
3 Great Ads is a long-running Thinkbox and Campaign series. The idea is not only to explore some of our greatest ads in the ...
Insights, climate, and addressability: Richard Reeves, managing director at the Association of Online Publishers, sets out ...
Myers sees an opportunity for in-house agencies, because of the very way they’re set up, to be “the epicentre for innovation” ...
VCCP’s “Reasons why you’ll drive away happy every time” is the Thinkboxes winner for September/October Simplicity, ...
Connecting with consumers in a way that feels authentic can be tricky, and this is especially true with sustainability. As ...
Judges co-chair Conrad Persons, the president of Grey, said the calibre of this year’s was “outstanding”, and added that the ...
We’d like your views on one of the few remaining physical marketing channels: mail. Think direct mail, door drops and the like. Just four questions. Simple, direct and speedily done. Just like mail.
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