At the seventh edition of the mobile marketing conference, Shahad Anand, Business Head, Mediakart, will share insights on the ...

Bhavesh Talreja, Founder and CEO, Globale Media, writes on CTV’s exciting opportunities for advertisers and reshaping the ad ...

The Advertising Standards Council of India (ASCI) has released its Half-Yearly Complaints Report 2024-25, revealing a ...

In this Luminaries series, Ameer Ismail, President, Lintas Live, MullenLowe Lintas Group. talks about why and how PR became ...

Thebes Ads has entered into a two-year strategic partnership with Rusk Media. This collaboration aims to transform the gaming ...

Shashikant Ruia, patriarch of the Ruia and Essar family, is no more. He was 81. An iconic industrialist, Shashikant Ruia, ...

Sheveeta Hegde has been appointed Head of Brand Solutions and Music Partnerships at Times Music. Sheveeta Hegde was earlier ...

In an age of Thumb stoppers and Skippable ads, HarperCollins India’s Parcel broke all records by telling an incredible tale ...

Streambox Media, a strategic media-tech venture founded by Anuj Gandhi and backed by Micromax Informatics, along with Nikhil ...

Even with similar revenue-sharing models, FAST channels present new opportunities but lag behind OTT platforms in revenue ...

Robust infrastructure, tech integrations and AI-powered dynamic creatives are expected to propel the growth of DOOH in the ...

The campaign leverages multiple media formats, from billboards, bus shelters, metro train wraps, to DOOH across Mumbai and ...