Jaguar will globally reveal its Design Vision Concept at one of the world’s premier art festivals, Miami Art Week on 2nd ...

Saying goodbye to its signature roaring cat, the 98-year-old carmaker Jaguar made headlines last week with its latest ...

Jaguar no longer makes cars like the E-Type or the XJs that looked just as good and maybe even better than Tawny Kitaen did ...

Jaguar's recent rebrand and bold transition into the EV category mark a pivotal chapter in the automaker's history. By ...

Much of the marque’s fanbase is aggravated by a marketing move that they consider “too woke” or an affront to the brand’s ...

Critics accused Jaguar of abandoning its legacy as a high-performance sports car manufacturer with the marketing campaign and ...

The campaign might have worked if it was not a car brand trying to sell, well, cars. Sure, it's artsy but Jaguar's "Copy ...

While creativity is currency in advertising, Branding Area’s marketing director states that even the richest ideas can ...

The ad, released earlier on November 19, featured models in bright outfits but no vehicles. As a result, it received a lot of ...

Jaguar's recent rebranding with new taglines like 'Copy Nothing' has drawn mixed reactions, with smartphone maker Nothing ...

The internet has plenty to say about Jaguar's recent colorful rebrand. This article breaks down what happened and shares five hacks to crush your next product launch.

Jaguar has urged people to "trust and reserve judgement" over the rebrand of the carmaker. The company, embarking on the biggest change in its 102-year old history, released a new logo and a so-called ...