Buchanan, also an alum of JCPenney’s and Whole Foods, is Panera’s chief corporate affairs officer. Panera Bread has hired ...
As such, Kraft Heinz has tried to engage with mac-and-cheese consumers to develop new products. In November 2023, the company ...
This episode explores how cutting-edge technology is transforming customer engagement and brand experiences. Jayna Kothary, chief solutions officer at Interpublic, and Katy Varner, chief global chief ...
Research from Frontiers in Psychology shows that spending 10 minutes outside can “significantly alleviate stress and improve happiness,” according to a statement put out by Hefty. Available through a ...
Chinese-developed mobile apps are increasingly gaining global market share. Think TikTok, Shein, and Temu to name just a few.
The cosmetics brand unveiled its Eyes. Lips. Face. Fandom campaign today starring Emily in Paris star Lucien Laviscount and ...
Companies have found relative success in advertising campaigns that play on running jokes from consumers; for example, CeraVe Skincare’s 2024 Super Bowl advertisement that featured actor Michael Cera.