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Taylor Swift's Eras Tour Book Is Breaking Records at Target

CBS News on MSN · 2d

Taylor Swift's Eras Tour book hits Target stores today. Here's what to know.

The new keepsake, titled "Taylor Swift | The Eras Tour Book," is available only at Target. It hits the retailer's stores on Friday, while it will become available for sale on Target's website on Saturday. Swift self-published the book under Taylor Swift Publications.

Philadelphia Inquirer · 2d

Taylor Swift’s ‘Eras Tour’ book launch at Target was no big draw among Black Friday shoppers in Philly

The pop singer’s ‘The Eras Tour Book’ release didn’t trigger the same kind of excitement that typically follows when her concert tickets go on sale.

Taylor Swift Fans Flock to Target for Exclusive Merch on Black Friday

The pop star and retail giant teamed up for exclusive versions of "The Tortured Poets Department: The Anthology" and her official Eras Tour book.

1d

Walmart Stock May Rise As Target’s Tumbles — Despite Taylor Swift Book

Walmart’s greater scale, skill at marketing discretionary items, private-label grocery line, and online shopping helped the ...

Swiftie Holiday Gift Idea: Get Taylor Swift’s New Book and Vinyl Exclusively at Target

Target's got even more up its sleeve this Cyber Monday alongside some great deals: It's officially dropped the exclusive ...

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