Until very recently, Jaguar stood for timeless British elegance. Then the company released a 30-second rebranding film that ...

Heritage brands like Jaguar and Campbell’s possess an identity that makes an impression on the consumers that engage with ...

The overreaction to Jaguar’s branding campaign has been enormous. But nobody’s talking about what its engineers need to do.

Jaguer is staking everything on a controversial rebrand and pledging to go electric-only, outraging loyal customers and ...

The Jaguar Land Rover managing director is defending the British luxury car company after its recent rebranding spurred ...

Androgynous casting of every hue, bright visual colors, enigmatic copy. In the week since Jaguar unveiled its new commercial and company rebrand, this launch has sparked conversations of every kind, ...

F1 legend Johnny Herbert has admitted he's 'confused' following Jaguar's controversial rebrand. The car company recently ...

Deal Could End Israel-Hezbollah Conflict That Has Lasted Over a Year Lebanon’s caretaker cabinet is expected to meet to formally approve the deal, in which it would play an essential role. Maps ...

Nov. 21, 2024 — Researchers have measured the brain activity of people who had never been to a specific city and then use this brain activity to predict other people's actual visits to places ...

Former Chancellor of Germany Angela Merkel released her new book containing quite interesting insights into Greece's financial crisis and her relationship with the country's prime ministers, ...