With AI usage increasing, MARKETING-INTERACTIVE sat down with some marketers to find out what their plans are for AI in 2025 ...

Business leaders capable of effectively tracking and measuring the impact of AI are much more likely to see tangible business ...

Open any social media app today and you will be instantly immersed in a shopping ecosystem. From videos of unboxings and ...

In a rapidly evolving professional landscape shaped by economic uncertainties and shifting workforce dynamics, understanding ...

The brand will be recreating the classic Jingle Bells song into a tune that is “scientifically proven” to elevate consumers’ ...

Facebook’s parent company Meta Platforms will face trial in April as a DC District Court Judge said that the firm will need ...

Over 80% of APAC CMOs are expecting an increase in budget allocations for 2025, with Japan showing the most significant ...

Property marketplace PropertyGuru has launched its first reality series, Home Run: Singapore, in a new content push. The series explores the individual journeys involved in finding and creating homes ...

The web has become a treadmill of micro-trends, notifications and noise. In fact, one in four internet users report feeling ...

Airbnb is facing backlash for partnering with the Roman Colosseum to revive gladiator "battles" as a promotional campaign for ...

Pop Mart is "actively pursuing legal action" against unauthorise use of its Labubu intellectual property (IP).

Features such as TopView, TopFeed, WebAds, and Video Shopping Ads are tailored to support brand awareness, drive conversions, ...